Wednesday, November 24, 2010


I wonder if you could help me with finding new ways of getting a good return on my investment in time and energy when it comes to my social media activities. Today I got an email from Jim Kukral that got my attention, so I gave him in a ring on Skype. It was busy, so we will talk next week. I am reading his book, Attention! This Book Will Make You Money: How to Use Attention-Getting Online Marketing to Increase Your Revenue, at the moment and I want to conduct a podcast interview with him sometime in the future.

I want to engage my visitors, readers, listeners and fellow bloggers in a more active way in the future. I also want get more social media worklife engagements in the long run.

I have tested different advertising programs, but it haven't generated much money yet. It is more like coffee / tea / beer [Editor's note: insert your favorite beverage here.] money... At the moment I am evaluating PopAds and ValueClick Media advertisements.

I joined Forbes Business & Finance Blog Network some years ago, and I have to check the status of the network powered by Adify. I will contact some old advertisers, e.g. Body in Mind, regarding the new ad alternatives by Blogads.

I have also tried different tip-jar systems, but it seems to be hard to motivate people to donate a small sum of money on a regular basis. Recently I tested Flattr, but it is an inactive feature on my blog at the moment.

The third way to get financial support is to get sponsors for your social media activities. I am searching for companies and organizations with products and services that could fit my work as a social media enthusiast and at the same time be of interest to my readers and listeners. I have some things in mind, but you are more than welcome to give me tips and suggestions on stuff that you think could be a perfect match.

How do you increase the rate of ROI and ROE? What do you think about affiliate and referral marketing?

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UPDATE 11/27/10:

Check out the comments on my post on BizSugar.

Tuesday, November 23, 2010


Obverse and Reverse of the Seal of the Virgini...Image via Wikipedia
How will you celebrate Thanksgiving? I will read a passage of David Price's book, Love and Hate in Jamestown: John Smith, Pocahontas, and the Heart of a New Nation and send a mental thank-you note to the "gold diggers" of Virginia Company and founders of Jamestown.

In order to get in the right holiday spirit, please read the following excerpt from Debi Ghate's article, An American Holiday: The Moral Meaning Behind Thanksgiving:

Thanksgiving is the perfect time to recognize what we are truly grateful for, to appreciate and celebrate the fruits of our labor: our wealth, health, relationships and material things--all the values we most selfishly cherish. We should thank researchers who have made certain cancers beatable, gourmet chefs at our favorite restaurants, authors whose books made us rethink our lives, financiers who developed revolutionary investment strategies and entrepreneurs who created fabulous online stores. We should thank ourselves and those individuals who make our lives more comfortable and enjoyable--those who help us live the much-coveted American dream. (Capitalism Magazine, November 22, 2010.)

I want to start out and thank my fellow bloggers, readers and listeners, by quoting my post, THANKS FOR GIVING EGO SUPPORT:

On this Thanksgiving day I want to thank my fellow bloggers and readers who have giving me support regarding my post, COMMENTS AND FEEDBACK. I appreciate your comments very much and I value our exchange of ideas and thoughts.  (EGO, November 25, 2004.)

I want to continue to thank the following individuals:

Anita Campbell of Small Business Trends (including Small Business Trends Radio and BizSugar) for her kind words and support during these years.

@Lyceum @BizSugar Thank YOU, Martin! You're one of the first bloggers I ever "met," and now 7 years later we still converse. (Twitter, 9:07 PM Nov 11th via web in reply to Lyceum)

Palle Frid Svensson & C.S. for inviting me to their business venture,

Kalle Blomqvist for inviting me to his NetZpider Network as a social media enthusiast.

Martin Dagger for inviting me to his Fitness Date Club as a guest blogger and his offer to give me personal training tips.

Robert Palotas for introducing me to BNI (Business Network International).

David Stiernholm for giving me inspiration to create my F.I.X IT! productivity method.

Happy Thanksgiving! Cox & Forkum, November 22, 2006.
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Thursday, November 11, 2010