Saturday, January 5, 2019

Having a Positive Customer Experience


I miss the general, high level of customer service from my time in the United States of America. In this episode I will talk about the development of customer service to an experience, and how we could be approached by customer experience ambassadors in the future. I start out with sharing experiences from an after work gathering with a couple of friends. As you know, gather(ing) is one my three words for 2019.


As a new media advisor I want to give potential clients the idea that you start out with content as the king, and then move on with the context as the queen (of the chess game / your social media activities). I am for a constitutional republic, so I had to add a president to the mix. The president of the organization, should have a two-way communication plan in place. He or she should be present 24/7 through representatives of the brand / company / organization.

  • Content - King

  • Context - Queen

  • Communication - President

Show notes:

 

Episode 61 (12 minutes) was recorded on January 4, 2019 (American time! ;) ), by podcaster, Martin Lindeskog, with Backpack Studio app, IK Multimedia iRig Mic Cast podcasting microphone, PreSonus HD7 professional monitoring headphones, and SnapRecorder portable recording booth. Post-production through the podcast maker, Alitu. Notes written in Ulysses app. Bumper and jingle by Jim Jonsson, JTunes Productions.


Check out this episode!

Thursday, January 3, 2019

Amplifying Good Stories on the Internet


Yesterday I watched the documentary, Bombshell: The Hedy Lamarr Story. It was a fascinating story about an actress who was an inventor. If you are using a Wi-Fi network in order to listen to this episode on your mobile, or reading the show notes, you should send a mental thank-you note through the airways to Hedwig Eva Maria Kiesler. After watching the documentary, I wondered how the U.S. Navy could miss the opportunity to use her invention of a secure radio guidance system.

I then got thinking about the dangerous situation regarding the freedom of speech on the net, and how forces are trying to control, regulate and even doing a shutdown of the whole system.

As a food for thought, I want to end with Rand Fishkin’s post, The Tyranny of Optimizing for Amplification.

 

Show notes:

 

Episode 60 (8 minutes) was recorded on January 3, 2019, by podcaster, Martin Lindeskog, with Backpack Studio app, IK Multimedia iRig Mic Cast podcasting microphone, PreSonus HD7 professional monitoring headphones, and SnapRecorder portable recording booth. Post-production through the podcast maker, Alitu. Notes written in Ulysses app. Bumper and jingle by Jim Jonsson, JTunes Productions.

 

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Wednesday, January 2, 2019

The Backpack for Podcasters


I will start out with saying that I am giving myself the flexibility of the time zone stamp of the recording and publishing of an episode, in order to stay on track. I am located in the Central European Time zone, but I am often working according to the Eastern Standard Time, giving me a buffer of 6 hours. If I want to stretch it, I could include American Samoa into the game, and add 3 more hours to my daily worklife. ;)

I want to make a correction to the previous episode. I mixed up Amy Peikoff’s news sandwich and started out with the bad news, then the good news item, and ending with another bad news. It should be two good news ideas (the bread), and only one bad piece, sandwiching it between the two pieces of ”bread”… 

I am including screen dumps from the recording of this episode, using the new Backpack Studio app. With this app, I will be able to record the solo shows in an easy way. I learned about this app from listening to Libsyn’s official podcast. Back then it was called Boss Jock Studio. I will talk more about this app in future episodes, telling you about my experiences with the new app, features, etc.

Show notes:

Episode 59 (11 minutes) was recorded on January 2, 2019 (American time! ;) ), by podcaster, Martin Lindeskog, with Backpack Studio app, IK Multimedia iRig Mic Cast podcasting microphone, PreSonus HD7 professional monitoring headphones, and SnapRecorder portable recording booth. Post-production through the podcast maker, Alitu. Notes written in Ulysses app. Bumper and jingle by Jim Jonsson, JTunes Productions.


Check out this episode!

Tuesday, January 1, 2019

My 3 Words for 2019


My three words for this year are: 

  • Walk 

  • Talk

  • Gather


I will talk more about my words during the year. You could listen to the 8th episode of Presentation (Skills) in Plain English podcast regarding my process of picking these words. The episode will be published on January 11. For the origin of the meme, read Chris Brogan’s post, My 3 Words for 2019.

 

Amy Peikoff’s news sandwich segment, and Joakim Jardenberg’s ”One Thing Today” (”En Sak Idag”), have inspired me to start a daily podcast during 2019. My goal is to publish a short solo episode everyday. It could be a quick thought, comment on a news item, etc. Please give me tips on sources for news items, commemorations of historical events, and international holidays.


Call to Action:

 

Episode 58 (9 minutes) was recorded on January 1, 2019, by podcaster, Martin Lindeskog, with Backpack Studio app, IK Multimedia iRig Mic Cast podcasting microphone, PreSonus HD7 professional monitoring headphones, and SnapRecorder portable recording booth. Post-production through the podcast maker, Alitu. Notes written in Ulysses app. Bumper and jingle by Jim Jonsson, JTunes Productions. Undersigned drank a mug of Nilgiri black tea from Indiska Thé & Kaffe Magasinet, Gothenburg, Sweden.

 


Check out this episode!

Saturday, August 25, 2018

EGO Search on Carina Ridenius of PIK Presentation Technique


In this episode you will learn how Carina Ridenius took skills from her former profession as an opera singer, and turned them into a new career path. Carina is sharing some great search engine tips. She wears her considerable knowledge lightly, and she is eager to teach her students on how to get a message across during a presentation, through direct communication. During our conversation, we had to spill the beans regarding a future venture…

Show notes:

Links and resources:

This episode (24 minutes) was recorded on August 24, 2018, by podcaster, Martin Lindeskog, with Ringr app, IK Multimedia iRig Mic Cast podcasting microphone, PreSonus HD7 professional monitoring headphones, and SnapRecorder portable recording booth. Post-production through the podcast maker, Alitu. Notes written in Ulysses app. Bumper and jingle by Jim Jonsson, JTunes Productions. Undersigned drank a mug of Tetley’s extra strong black tea blend from The English Shop, Gothenburg, Sweden.

Check out this episode!

Wednesday, August 8, 2018

Just in Time for a Break


As I am in the process of publish my first book on tea, I plan for launching a tea party, a late summer break, and a kick-start of a new career path as an author and a guide on how to make the perfect cuppa.

I have created an account on CreateSpace and I have ordered 10 International Standard Book Numbers (ISBN) from the National Library of Sweden. I will order a small print-on-demand batch from a local printer in Gothenburg. When I have a copy of the hardcover book in my hand, I will take some time and celebrate. I got very inspired by the episode, Taking Breaks, of Creative Minds podcast.

This has been a long journey from tinkering on the topic, writing, and self-publishing the book. And now it is time to think about the launch and marketing of the book. After I had published the latest blog post, Remembering the Copper Pot,  I watched a webinar with Tim Grahl. I had bought his first book, Your First 1000 Copies, around the same time (2013)  I got the idea to write a book on tea. I am now going through Tim’s course, Launch a Bestseller.

For your information, I have the following individuals in the pipeline as future guests: Carina Ridenius, Brian Phillips, and a follow-up conversation with Jon Ferrara. Please, check out the blog post with show notes with links to my guests.

I have come to the conclusion that I will shoot for at least one episode per month of this podcast, as I am involved in so many other podcasts at the moment (Aviani, Hemberedskap, Management Studio, MenyPodden, Pen Meets Paper, Produktivitéet, PoddRadio), as a host, co-host, and a producer.

With that said, and to show that I have a Message, I am planning a new podcast together with an individual, working in an industry that could be interesting for my fellow podcasters and other content creators. I will never stop learning, so I will also start another podcast on tea.

Talking about learning, I am eager to learn more about tea, but I am not sure that I will become a tea sommelier, or tea master in the near future... I am planning to take some more courses, e.g., by Being Tea, and participate in tea tastings. I will become a member of the American Specialty Tea Alliance.

My goal is to visit different tea plantations in North America, and other places around the world. I will visit Sweden’s second tea plantation (Greta’s tea) in the making later on this moth, and I want to visit Camellia Sinensis Gotlandin the near future. 

I want to end this episode and ask you to visit the support page on EGO NetCastand if you want to keep learning, get a free audiobook from Audible:

Audible is offering a free audiobook of your choice and a free 30-day trial membership. Just go to audibletrial.com/egonetcastand choose from over 180,000 audio programs – download a title free and start listening.

I recommend you to check out Never Stop Learning Stay Relevant, Reinvent Yourself, and Thrive, by Bradley Staats. Please, see the response by the author to my tweet:

Show notes:

Future guests




Links and resources

This episode (18 minutes) was recorded on August 7, 2018, by podcaster, Martin Lindeskog, with Boss Jock Studio app, IK Multimedia iRig Mic Cast podcastingmicrophone, PreSonus HD7 professional monitoring headphones, and SnapRecorder portable recording booth. Post-production through the podcast maker, Alitu. Notes written in Ulysses app. Bumper and jingle by Jim Jonsson, JTunes Productions. Undersigned drank East Frisian black tea blendfrom Indiska Thé and KaffeMagasinet (Indian Tea and Coffee Store) Gothenburg, Sweden.

Check out this episode!

Monday, May 7, 2018

EGO ANNUAL BLOG REPORT XVI

I have now been blogging for 16 years and published 2793 posts. Pageviews so far: 999,603.

I haven't been active on this blog during the year, but I will keep blogging here now and then. I have set up this blog as a destination through my podcast host, Libsyn, so new episodes of EGO NetCast will automatically show up here as blog posts.

I will do an update on my birthday on May 25 with a special podcast episode, celebrating 16 years as a blogger. I will also do a live streaming session, thanking the backers and supporters of my first book on tea, with illustrations by John Cox.

Have you read The Fountainhead by Ayn Rand? Recommended reading: Onkar Ghate's article, In a Tribal Age, a Voice for the Individual: On the 75th Anniversary of The Fountainhead.

Related: My post, Annual Blog Report XV.

Thursday, April 12, 2018

EGO Search on Sandra Aviani of Aviani Boudoir Boutique


In this episode you will learn how Sandra Aviani's passion for lingerie started from a personal experience as a customer. Sandra has created an unique atmosphere in her shop, and she is helping her customers to have a special moment in a comfortable way. Have you searched online and visited bricks-and-mortar stores, in order to find the perfect bra for your body? Sandra will guide you around in the underwear jungle! Listen to her plans for the future!
Show notes:

Check out this episode!

Thursday, April 5, 2018

Call for Help and Call to Action


The future of podcasting is here and now! Time flies... It is now about six months since I published an episode. It is six months until the book fair in Gothenburg, Sweden. I am celebrating my name-day, with informing you about my upcoming birthday. This solo episode is a call for help, as I am entering a new career phase as a self-published author, in the near future.
During this show, you will hear plenty of shout outs and call to actions.
Show notes:
Sites and resources:

Check out this episode!