Wednesday, December 17, 2008

APTURE MULTIMEDIA TOOL

I have added Apture multimedia tool to my blog. [Via Phil Bradley's blog, I Want To.] I will play around with the different features and see if my blog could "turn flat pages of text into multimedia experiences."

I wonder if this technology is better than embedding audiovisual material in the posts. Maybe it could speed up the loading of the blog page?

What do you think of NewsWeek's strategy to become more provocative? According to Silicon Alley, Jon Meacham (Newsweek editor) has used The Economist as a benchmark. [Via Apture @ Twitter.] [Editor's comment: I am thinking of renewing my subscription to The Economist.]